Mars, Amcor, and P&G join forces with Delterra to take a Plastics Pledge

Mars, Amcor, and P&G join forces with Delterra to take a Plastics Pledge

NGOs Delterra and Amcor, Mars, and Procter & Gamble (P&G) have partnered to commit $6 million over the next five years to combat plastic pollution in the Global South and create solutions for a circular plastics economy.

This week, the new partners announced that they had joined forces with the knowledge that “the challenge of plastic pollution cannot be solved without a systematic and holistic approach to rolling out scalable and sustainable programs to boost the transition to a circular economy.”

To give 10 million people straightforward access to waste management systems, the new collaboration announced that it would concentrate on increasing recycling capacity in developing nations like Indonesia, Argentina, and Brazil.

The coalition will thus work on several upstream solutions, such as implementing Delterra’s global rollout of its digital tool Plastic IQ, which aids businesses in understanding and reducing their plastic impact. Utilizing Delterra’s Rethinking Recycling program, downstream plans include collecting recyclable and compostable materials and putting them to beneficial use.

The partners further stated that they would investigate material tracking options. The partners also said that better to understand the origin and quality of recyclable materials; they would also look at material tracking technologies. They claimed they would assist in increasing transparency throughout the recycling value chain. The partners stated that they are actively seeking organizations that share their goals to join them in combatting plastic waste.

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